A message from Kniterate’s founders

June 24, 2020


We were deeply saddened by the death of George Floyd. Each of the countless deaths of African Americans in the hands of their State is a stark reminder of the injustices still taking place all over the world because of the color of our skins.

Our personal experience can only be described as one of privilege. The way we have experienced racial relationships in our country is also very different from that of Americans. We can’t understand, but we feel the raw emotions of empathy and compassion that a human has for another human suffering. For that reason, we stand for the Black Lives Matter movement.

This has been a time of action, but also of conversations about racial injustice within the team and, more importantly, outside. We’ve taken time to learn more about black history and experiences.

In the past, we said “we come in all shapes and sizes” when we should have said, “We come in all colors, shapes, and sizes”. 

By operating in the USA and the UK, countries with important minority communities but also with a history of structural racism, Kniterate has an obligation to be a part of solving the problems and hidden racial stereotypes perpetuating white European colonialism. We are a small company but at every step, we will have to make efforts to increase our diversity because it has always made us stronger.  We will also have to engage in conversations about race and display the vibrant creative work taking place beyond the establishment of the fashion and tech industries. 

On Sunday the 28th of June we commemorate the Stonewall riots. We celebrate the decision of the Supreme Court in their landmark ruling extending federal employment protections to gay and transgender workers. Despite this, we can’t forget that LGBT rights are still being challenged in many countries and acts of hate are perpetrated against some of us because of who we love or who we are. 

For this reason, it’s important to point to the immense struggle of black LGBT inside and outside their communities. To them and everyone who has suffered for being different, we send our love and strength.   

Kniterate’s goal will always be to empower individuals to be creative and enrich their communities.  So get in touch, challenge us, and let’s work together to create awesome and revolutionary communities with our creativity!

✊🏿✊🏾✊🏽 🏳️‍🌈❤️

Gerard Rubio & Triambak Saxena

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